Bright Side

The Hospitality group behind Market Garden Brewery launched their first restaurant concept in 2003: Bier Markt & Bar Cento, a beloved gem that helped fuel the renaissance of Cleveland’s Ohio City neighborhood. After a successful 19-year run, this thriving area was ready for new energy — and the ownership team wanted to create something completely new, special and exciting.

Sixth Element helped them build a new concept from the ground up — from naming and visual brand identity all the way through design/build, interior design and holistic brand expression.

Live life on the Bright Side.

Role: Creative Director

Agency: Sixth Element

Services:
Brand Naming
Brand Identity
Brand Messaging
Creative Direction & Design
Brand Activation
Website

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Bird of Paradise